XMAS EXPO
11.2018
11.2018
The Project:
Poster and event image designs for a ticketed expo showcasing a vast range of craft beer, wine and spirits from more than 20 producers and distributors. This is a wildly fun event for all involved, for uh, obvious reasons. Shenanigans happen.
The Concept:
While the Expo has a loose association with Christmas, it is only so from a commercial/retail stance. Because of this I wanted to stay away from imagery that suggests much to do with Christmas itself and focus more on something fun and eye-catching with a playful hint at what it is really about (booze).